Have you been trying to grow your followers on Twitter? Of course. We all do. We’re always looking for another way to connect with potential, and current, fans and readers.
Are you a follower or a trend setter? That depends, do you follow more people than follow you? We need to follow interesting folks. Our followers and connections need to be legit, bu twe need to be aware of our ration. More followers is good, following more than follow us is bad. For that reason, we need to watch out for the “Follow Me Back phisher” that diminishes the relevance of our media presence.
A “Follow Me Back phisher”, what’s that?
Well, one of the hallmarks of our social media presence is having more Twitter followers than we’re following. It makes us look interesting and more socially relevant than someone that follows a lot of people, but has few followers. It’s a good thing when more people are wanting to see what we have to say/post than we are tuning into.
However, there are devious little twerps out there hoping that we’re not paying attention. Writers, being relatively polite folks, follow back most people that follow us. It’s all good. But some of those folk, actually upward of 20% (in my experience), will UNFOLLOW you as soon as you follow them back. Why? It builds their follower numbers and they weren’t that interested in what we had to say in the first place. They are using your follow (and hundreds of others) to make themselves look like they are interesting and they do it by taking advantage of your good nature. They just needed to bait another follower to click on them, and blast their direct message auto launcher at us,…and then Adios. They are hoping we don’t notice they unfollowed us really quickly.
How do we catch these little twit-turds at their game? By using www.crowdfireapp.com. Once we give the app permission to access our twitter feed and account, what does it do? Well, the basic setup lets us quickly see who has just followed us, who has unfollowed us, who are fans (Have liked, re-tweeted, etc) and who we are following that has dropped off of the Twitter map. It’s a simple dashboard.
I know who I follow that won’t follow me back (Like Jim Butcher @longshotauthor and a few other folks) but that list, for me, is small. And acceptable. So, when I see “unfollows”, and I know who I followed recently, I can see who #FollowMeBack Phished me. I am following them, but they no longer follow me. Hmmmm…why would they do that. Doesn’t matter. I unfollow them using the tool. Turnabout is fair play and all of that.
Is there a legit reason to unfollow somebody? Well, other than the obvious political, religious and familial disagreements (as well as completely screwing up a post of the “Greatest SciFi books of all time” ratings list), a twitter account that has become inactive is another reason. Crowdfire lets me check when was the last time someone tweeted. Personally, if someone I’m following hasn’t tweeted in 6 months or longer, I unfollow them. If they hop back on, I’m game again. That is boosts me to only following active Tweeters.
Do I follow EVERYONE back? No. Porn spammers, fake profiles and “twitter follower” sellers get reported and blocked instantly. People that’s tweets are nothing but ads to buy things or lame quote posts? Nope. I want to look at relevant thing as well.
We earn our social presence and our fans, by posting relevant material and generating interest. People we follow (and retweet, etc) may get followed by our fans. So, feel free to use the app to clean up your lists and monitor your twitter presence. I do.